Pete Laverick


Pete is one of the most experienced online gambling marketing executives currently working in the US, with more than 20 years’ leading marketing and product teams in sports betting and online casino, for both B2C operators and B2B suppliers, real-money and social.

Prior to relocating to the US in 2010 Pete led marketing for BetVictor and since living in the US has held senior marketing roles at IGT, Aristocrat and BetAmerica, where he helped drive dramatic growth prior to the company’s sale to Churchill Downs.